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Danh Phan.
CLIENTWORKFLOW AUTOMATIONZALO CUSTOMER SERVICEEducation

Vocational Center Omnichannel Lead Routing & Consultation Workflow

Unified lead capture workflow connecting Facebook Ads, website landing pages, and Zalo OA directly to admissions counselors.

Key Outcome: First response in under 3 minutes
Omnichannel lead routing workflow and notifications

Quick Facts

Timeline / Year
2026
My Role
Lead Engineer
Industry
Education
Core Stack
n8n, Zalo OA, Google Sheets

The Business Problem

A specialized training academy lost up to 30% of advertising leads due to response latency averaging 4 hours across siloed communication channels.

Implemented Solution

Engineered a unified n8n automation pipeline that captures leads instantaneously from web forms, Facebook webhook events, and Zalo inquiries, deduplicating them and alerting the on-duty counselor on Telegram within 10 seconds.

Role & Responsibilities

Systems Integration Engineer: Unified disparate webhook formats, designed round-robin counselor assignment, and built instant notification dispatchers.

Architecture & Implementation Details

Consolidated webhook payloads, validated phone numbers with Vietnamese regex patterns, synced rows to Google Sheets, and dispatched interactive Telegram notifications with one-click call buttons.

Verified Outcomes & Business Impact

Reduced average first-response time from 4.2 hours to under 3 minutes, boosting enrollment consultation conversion by 28%.

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